Start Writers Posts by Juracy Abbondanza

Juracy Abbondanza

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Juracy Abbondanza is a marketing and sales consultant with more than 30 years of market. He was commercial representative and sales manager of major brands - HP, BIC, Sascar - with retail and large accounts. Has international professional experience - United States and Mexico - and maintains the routine of trips abroad for updating and recycling. Studied at FGV and PUC / SP. His motto is: nothing that drove you to where you are today is enough to keep you there.
attention

Knowing how to use strengths is key to success in ...

In this article we try to show that the seller must face the challenges presented by the objections (points of attention), not insisting on the error nor sublimating the situations, simply recognizing and solving the situations that happen!
points of attention in complex sale

Key Points of Attention in a Complex Selling Process

By Juracy Abbondanza. Points of attention are situations that occur during a complex sale process that can directly impact the outcome. The work of ...
time management in the sales funnel

Time Management x Sales Funnel

To begin with, to get simpler, let's consider that our sales funnel has 4 steps: prospecting, qualifying, trading and closing. The goal...
favorable sales environment - planting to harvest later

How to form a favorable sales environment

By Juracy Abbondanza, specialist in complex sales, responsible for Abbondanza Soluciones Empresariais. We can define sales environment as anything that interferes directly or indirectly in customer service ...
Attitudes of Successful Sellers

15 Indispensable Attitudes of Successful Sellers

In those years working in sales, especially in Complex Sales, I have identified some attitudes that are common to Successful Sellers. Here are some ...
Win-win relationship

How to Establish a Win-Win Relationship in Sales?

This article was written by the partner of LUZ Juracy Abbondanza, specialist in complex sales, responsible for Abbondanza Soluções Empresariais. Many say Gain-Win, which would I win ...
role of coach as influence of purchase

Complex Sales: What is the Coach's Influence as a Buying Influence?

This article was written by the partner of LUZ Juracy Abbondanza, specialist in complex sales, responsible for Abbondanza Soluções Empresariais. In a complex sale, to succeed, ...
Purchase Influences

Purchasing Influences: What are they and how do they each work?

This article was written by the partner of LUZ Juracy Abbondanza, specialist in complex sales, responsible for Abbondanza Soluções Empresariais. Identifying the Influences of Purchase A complex sale ...
ideal customer profile - customer is king

Defining the ideal customer profile to optimize negotiations

This article was written by the partner of LUZ Juracy Abbondanza, specialist in complex sales, responsible for Abbondanza Soluções Empresariais. Let's combine ... It's hard to resist the temptation ...