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Marcia Damasceno

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I have been reinventing myself over the years, overcoming challenges and collaborating to the success of some projects, especially in the service area. I believe that opportunities should be taken advantage of and that keeping us moving and in search of knowledge is a good way of living. With a background in Statistics, Administration and Marketing, I identified with the Blog and decided to share here some of the information acquired in these last decades.
Looking for a method to optimize results? Pareto can help you!

Looking for a method to optimize results? Pareto can help you!

If you already know what your goal is, you already have some of the success. Lots of...
Rework: Why should every manager care?

We're rehiring!

Become a member of our team again! Have you ever seen a recruit like that? Difficult, right? So, by ...
Rework: Why should every manager care?

Rework: Why should every manager handle this?

To rework is nothing more than having to do something new that should have been done right the first time. Soon, we're talking ...
Introduction? Growth? Maturity?

Life Cycle of a Product: Introduction? Growth? Maturity?

Some markets have products with very long cycles. But imagine the technology market; how short your cycles are and how important it is to track ...
Tips to Build a Good Team

Tips for building a good team.

A successful team consists of professionals who hold technical and behavioral skills aligned with the company's strategy. So the first step to ...
Feedback. When? As? For what?

Feedback. When? As? For what?

The end of the year is approaching and it is time to talk about feedback. The term feedback is used in management theories, when a ...
How is your financial life?

How is your financial life?

Personal finance: 5 tips to not get in the red, or at least, try! You are the type that has a career, develops projects, executes your ...
Family business, nepotism and tips for an outsider

Family business, nepotism and tips for an outsider

How do you create a family business? By definition a family business is created from the joining of two or more members of the same ...
customer satisfaction

Why do customers complain?

Always consider what they say Customers are people like all of us: have needs, expectations and desires. Every company has the main objective of meeting these ...