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Management in Practice

It is no use knowing theories of business administration and not knowing how to apply them in practice. In this category of Blog LUZ we try to show the use of methods in the day-to-day of business management through our spreadsheet.

Learn how to invest in sustainability for your business

Learn how to invest in sustainability for your business

To understand the relationship of sustainability with companies, it is enough to consider that from the simplest activities in the day to day of the corporations until ...
How to Use a Spreadsheet to Measure Your Digital Marketing and SEO Data

How to Use a Spreadsheet to Measure Your Digital Marketing and SEO Data

Analyzing Digital Marketing and SEO data can be tricky if they are messy and in complex reporting. With the use of the spreadsheet, this ...
How to Develop a Strategy for Starting a Business

How to develop a strategy to open a business?

In order to enable the sustainable growth of a company, regardless of the economic sector, it is crucial that there is a business strategy. For professionals who ...
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5 Marketing Tips to Boost Your Business

Marketing is crucial for businesses amidst the diversity of tactics that can be adopted, regardless of the economic sector or size. After all,...
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How to Apply Inbound Marketing for Your Business

Of course, companies must have certain adaptability and constant investment in improvements to keep pace with market changes. In recent years, a good part of these ...
How to Work Your Brand on Social Networks

How to Work Your Brand on Social Networks

Not only promotional banner and personalized products live brand positioning. Currently, using social networks is a great opportunity to boost the ...
How the role of project managers changes in different fields

How the role of project managers changes in different fields

A project manager learns many concepts about how to plan, manage tasks and share work among team members while working on ...
How to Invest in an E-commerce Platform for Your Business

How to Invest in an E-commerce Platform for Your Business

The remarkable presence of the internet in people's daily lives has an impact in the most varied areas, including the purchase day. One of...

How to increase the visual communication of your business

There are those who think that visual communication of a business is a luxury, something that can be done only after it consolidates ...
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