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Understand the difference between trademark registration and patent

Understand the difference between trademark registration and patent registration

Sometimes we hear about trademark registration and patent registration, but for many it is still not possible to identify the difference ...
Branding: what it is and how to do

Branding: What is it and how do you manage a brand?

Branding is all the marketing work carried out with the purpose of expanding the performance and value of a brand. It compiles from research and planning ...
Customers x Contracts

Do Customer Management, Not Contracts

In this article we will talk about the following topics: How does service work in most Brazilian companies? Why are companies content with this? Example of the policy we want ...
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